March 21, 2010

Trend-led Make-up for Topshop



The innovative high-street chain will finally launch it's much talked-about make-up range this May. First rumoured to be making an appearance since summer last year, Topshop's debut collection will be released to coincide with festival season - the inspiration behind the initial range.

Designed by Topshop fashion designer Lizzie Dawson, and championed by TS campaign make-up artist Hannah Murray, there will be four to six trend-led collections per year offering, "fun, adventurous products at affordable prices" - cosmetics starting at £4 will definitely be replacing the sugar coma inducing sweets by the till as the new impulse purchase.

An editorial with Murray in a Grazia preview is due out in April, or if you just can't wait, see models sporting the maquillage on the catwalk for Topshop's Unique AW10 show.

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