The eponymous brand of British cool has announced the launch of a make-up line in July.
With a little help from Mario Testino and Burberry Beauty's Rosie Huntington-Whiteley and Lily Donaldson, the ad campaigns will feature the iconic trench - the inspiration behind the collection, "like the trenchcoat it can be worn anytime and anywhere" - Burberry's Chief Creative Officer Christopher Bailey told WWD.com.
The 96-strong collection of cosmetics ranging from sheer foundation, pressed powder and blush to eyeliners, mascara and lipstick certainly look the part, with signature packaging of beige metallic cartons and the infamous Burberry check design.
Suitable for anyone looking for an, "effortless kind of elegance" the line will launch exclusively to Harrods, in addition to 29 other International locations.
Source & Images - www.wwd.com & www.ftape.com
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